Your privacy,
respected.

We only collect what we genuinely need. Nothing more.

Information you provide directly

• Your name, email address, phone number, and shipping or billing address — provided when you place an order or create an account with us.
• Payment details — processed entirely by our secure payment partners. We never store your full card numbers on our servers.
• Messages and correspondence — any questions, feedback, or support requests you send through our forms or by email.
• Marketing preferences — whether you have opted in to receive our newsletter, lookbooks, or product updates.

Information collected automatically

When you visit luvoracollection.com, certain data is collected automatically to help us improve your experience and understand how our store performs:

• Browser type, device type, operating system, and screen resolution.
• IP address and approximate geographic location at the country or region level.
• Pages visited, time on site, and the navigation paths you take.
• Products viewed, added to cart, or purchased during your session.
• Referring URLs — how you arrived at our website.

Information from third parties

If you access our store through a social media platform or use a social login, we may receive limited profile information in line with your privacy settings on that platform.

Your information serves specific, transparent purposes — and nothing more. We use it to:

• Process and fulfil your orders, including dispatching notifications and delivery tracking updates.
• Respond to your questions, requests, and customer service enquiries promptly and personally.
• Send marketing communications — only if you have explicitly subscribed. You may unsubscribe at any time from any email we send.
• Personalise your experience and offer thoughtful product suggestions where you have opted in.
• Analyse website performance to improve our store and the quality of service we provide.
• Detect, investigate, and prevent fraudulent transactions, abuse, or security vulnerabilities.
• Comply with our legal obligations across the jurisdictions in which we operate.

Like most online stores, Luvora Home uses cookies and similar tracking technologies. Here is an honest breakdown of what we use and why — no hidden layers.

You can manage your cookie preferences through your browser settings or via the consent banner displayed on your first visit. For EU and EEA visitors, we obtain explicit consent before placing any non-essential cookies.

Luvora Home is built on Shopify — a world-class commerce platform with robust, independently audited privacy and security standards. Below are the trusted service providers we work with, and exactly what we share with each.

We share only the minimum information necessary for each partner to perform their service. We do not, and will never, sell your personal information to any third party.

We retain your personal information only for as long as is necessary to fulfil the purposes described in this policy, or as required by applicable law.

• Order and transaction records — retained for a minimum of seven years to satisfy tax and accounting obligations under applicable law.
• Account information — retained for the duration of your account, plus a reasonable period after closure unless you request earlier deletion.
• Marketing data — retained until you unsubscribe or request removal, whichever is sooner.
• Analytics data — typically retained in aggregated, anonymised form for no longer than 26 months.
• Support correspondence — retained for up to three years to allow us to assist you and to defend or bring any legal claims if necessary.

When information is no longer required, we delete or anonymise it in a secure and responsible manner. We do not hold on to data "just in case."

Depending on where you live, you hold meaningful rights over your personal information. We take these seriously and will always respond promptly to any request.

For all customers

EU & EEA residents (GDPR)

• The right to restrict or object to the processing of your data.
• Data portability — receive your data in a structured, machine-readable format.
• The right to withdraw consent at any time where processing is based on your consent.
• The right to lodge a complaint with your national data protection authority.

California residents (CCPA)

• The right to know what personal information we collect, use, and disclose.
• The right to request deletion of personal information we hold about you.
• The right to opt out of the sale of personal information. Note: Luvora Home does not sell personal information.
• The right to non-discrimination for exercising any of your CCPA rights.

We take appropriate technical and organisational measures to protect your personal information against unauthorised access, loss, destruction, alteration, or disclosure.

• SSL/TLS encryption is active across all pages of our store, ensuring data in transit is protected at all times.
• Payment processing is fully PCI-DSS compliant — full card details are never stored on or transmitted through our own servers.
• Access to personal data within our organisation is strictly limited to individuals who require it to perform their role.
• We regularly review our data practices, security infrastructure, and third-party service agreements.

While we take every reasonable precaution, no method of transmission over the internet is entirely risk-free. If you have concerns about the security of your data, or if you believe your information may have been compromised, please contact us immediately at support@luvoracollection.com.

Luvora Home is operated primarily in the United States. If you are visiting from the European Union, the European Economic Area, the United Kingdom, or any other region with data protection laws, please be aware that your information may be transferred to and processed in the United States, where privacy laws may differ from those in your jurisdiction.

Where required by applicable law — including GDPR — we rely on Standard Contractual Clauses approved by the European Commission, or other legally recognised transfer mechanisms, to ensure your data remains adequately protected when transferred internationally.

Children's privacy

Luvora Home is not directed at, and does not knowingly collect personal information from, anyone under the age of 16. If you believe we have inadvertently collected information from a minor, please contact us immediately and we will delete it without delay.

We may update this Privacy Policy from time to time to reflect changes in our practices, the services we use, or legal requirements. When we do, we will revise the "Last updated" date at the top of this page.

For changes that materially affect how we handle your data, we will notify you via email (where we hold one) or by placing a prominent notice on our website for a reasonable period before the change takes effect.

We encourage you to revisit this page periodically to stay informed. If you continue to use our website after an update, this constitutes your acknowledgement of the revised policy.

Questions about any changes, or about anything in this policy, are always welcome at support@luvoracollection.com.